Case Studies7 min read • Published by HeyVexa Case Studies

Case Study: How One Vintage Store Grew Revenue by 40% using HeyVexa Reels

A deep dive into how automated 9:16 reel publishing generated 120,000+ organic impressions on TikTok in under 30 days.

## The Challenge: Zero Social Reach A boutique vintage streetwear seller in Montreal had over 400 unique one-of-a-kind inventory items but struggled to generate organic social reach on Instagram and TikTok. Taking professional video of 400 individual garments was cost-prohibitive. ## The Solution: Automated Product Truth Video Reels Using HeyVexa's Shopify integration: - 400 catalog items were ingested in 1 click. - Each photo was converted into a 60fps vertical video with dynamic beat-snapping and on-screen size badges. - Content was scheduled across TikTok and Instagram Reels over a 30-day period. ## The Results - **124,000+ Organic Video Views** across 30 days with $0 in paid ad spend. - **41.8% Increase in Storefront Revenue**. - **Average Customer Time-on-Site Rose from 42s to 2m 14s**.
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